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BEHR® History

Behr's entrepreneurial spirit and commitment to integrity have been at the heart of our success since 1947.

Behr Corp. Headquarters

Behr Process Corporation
3400 W. Segerstrom Ave.
Santa Ana, CA 92704
 

Phone: 714.545.7101
Fax: 714.241.1002

Masco Coatings Research Center

Behr Process Paints (India) Pvt. Ltd.
S. Nos: 236 and 237 Taco Road
Opp. Tata Auto Comp System
Ltd., Phase 1
District Talaku Mulshi
Hinjewadi, Pune 411057, India
 

Phone: +91.20.66750650
Fax: +91.20.30622406

Technical Services

United States

1-800-854-0133 ext. 2

Mon - Fri, 6am-5pm PST
Sat, 7am-3:30pm PST
Sun, Closed

Canada

1-800-661-1591

Mon - Fri, 6am-3pm PST
Sat & Sun, Closed

Chile

+56 22 3423400

Mon - Fri, 8am-7pm CDT
Sat & Sun, Closed

China

400-8817-617

Mon - Fri, 9am-6pm
Sat & Sun, Closed

Mexico

01-800-122-8722

Mon - Fri, 8am-7pm CDT
Sat, 9am-5:30pm CDT
Sun, Closed

BEHR is a dynamic company that actively embraces quality and innovation to bring our industry and our customers the very best products and services. Our bold entrepreneurial spirit and our commitment to integrity and to doing the right thing has been the cornerstone of our success since 1947.

Our History

Soon after the Second World War, our founder, Otho Behr, Jr. began selling linseed oil to paint stores from the back of his woody station wagon. His customers quickly made it known that they needed something that would perform better on redwood than just linseed oil. Seizing the opportunity, Otho Jr. asked his father, Dr. Otho Behr Sr., an accomplished chemist, to help him develop a formula to meet their requirements. Soon the father-and-son team began making a clear finish and stain for redwood in the Behr family garage.

In 1948, Otho Behr moved his burgeoning business from the family garage into an 800 square foot Quonset hut in Pasadena, California. Over the years, sales have steadily increased for this entrepreneurial, family-owned business. As business grew, the need for larger facilities also grew. The company, now officially known as BEHR Process Corporation, has since relocated to larger facilities and has expanded across the country and across the globe. Today BEHR has locations and businesses all across the country in California, Colorado, Florida, Georgia, Illinois, Missouri, Pennsylvania, Texas and Washington, and internationally in Canada, China, Guam and India. In 1986, BEHR expanded into the interior/exterior paint business, setting the stage for the next dynamic era of growth.

Up until then, for over 39 years, BEHR had been a very successful stain and varnish manufacturer and now we are proud to say we earn top recognition for our premium paints, and have since their introduction in 1986. In 1999, after 52 years of private ownership, BEHR Process Corporation was acquired by Masco Corporation of Livonia, Michigan. The merging of Masco and BEHR successfully brought together two companies who share an entrepreneurial philosophy and an overarching commitment to integrity and to "doing the right thing."

In 2007, another milestone was reached when BEHR, in partnership with The Home Depot-China, entered the Chinese marketplace. With the introduction of BEHR Premium Plus® Paints and Primers to China, BEHR is breaking new ground by reaching this untapped DIY market.

The Value of Our Team

BEHR knows that being a leader in the industry requires one resource above all others—great people. At BEHR, our employees are appreciated for all their contributions.  They are valued as members of an extraordinary team that enjoys “coloring outside the lines.”

The success and recognition that BEHR has garnered over the years can be directly attributed to the caliber of BEHR team members.  It is their unwavering commitment to quality, innovation, value and performance that has been the backbone of the company’s success. 

The BEHR Difference

BEHR enjoys great brand presence and a reputation for unparalleled quality, innovation, value and performance. People know and love the BEHR brand.

Our ability to continually set industry highs for quality, performance and value depends upon our steadfast maintenance of our product, recognition of changing technologies, reward and acknowledgement of our people, proactive responses to the needs of our customers and continued commitment to innovation, research and development of new products. Our diverse and exceptionally experienced team searches out, develops and evaluates new materials, technologies and services that continue to improve our products and streamline our processes, both in-store and online.

Meet your dedicated BEHR PRO Pro Paint Specialist

Behr and The Home Depot© have teamed up to create a service experience specifically designed for pro painters like you.

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